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Review
Praise for The Know-It-Alls:Included in Backchannel’s (WIRED.com) “Top Tech Books of 2017” An “important” book on the “pervasive influence of Silicon Valley on our economy, culture and politics.”—New York Times“A valuable addition to the growing body of literature that’s trying to explain how a culture of under-socialized wunderkind CEOs drove tech’s future into a ditch.”—Backchannel (WIRED.com) “An unabashed critique of the values of Silicon Valley start-ups that increasingly control our lives online.”—Library Journal “The Know-It-Alls examines highly influential figures such as the often-neglected computer pioneers John McCarthy and Frederick Terman, who helped to transform Stanford, California, and its valley into a digital powerhouse ― McCarthy as the father of artificial intelligence, Terman as a catalyst for local entrepreneurialism. These finely researched portraits are a joy.”—Nature Magazine “[Cohen] shows how the cult of personality for tech entrepreneurs developed out of a ‘combination of a hacker’s arrogance and an entrepreneur’s greed’ and . . . helps chip away at the power these men (another crucial quality) have carved out for themselves. . . . An enlightening breakdown of how Silicon Valley billionaires have shifted popular discourse in their favor.”—Kirkus Reviews “Individualism is a big part of what makes America great—until it becomes a euphemism for selfishness and arrogance among lucky winners who prefer to believe that luck and other people had nothing to do with their success. The Know-It-Alls is a terrific case study of some of the unreckoned costs of the digital revolution, and how one piece of the American idea threatens to overwhelm the others.”—Kurt Andersen, author of Fantasyland: How America Went Haywire and host of NPR's Studio 360 “Why is the Internet the way it is? How has commerce come to dominate the scramble for clicks and eyeballs? What kind of people, essentially all of them young men―brainy, ambitious, focused, very young young men―created cyberspace? Via the careers of a dozen of them, Noam Cohen tells the story in this entertaining, refreshingly unworshipful survey.”—Hendrik Hertzberg, author of Politics: Observations & Arguments and ¡Obamanos! “A fascinating intellectual profile of the people who have increasingly come to rule our world. With precision and skill, Noam Cohen tweaks the pretensions of a handful of tech oligarchs, whose self-styled project to better our lives results in little more than a power grab at our economy and our democracy. . . . I’ll be turning to Cohen’s insights into the profiteers responsible again and again.”—David Dayen, author of Chain of Title “A provocative and illuminating examination of Silicon Valley. Using profiles of its core digital capitalist giants and the immense political, economic and cultural power they have quickly come to possess, Cohen raises troubling questions about how this can possibly square with a fair, decent, humane, and democratic society. This immensely readable book should be mandatory reading.”—Robert W. McChesney, author of Digital Disconnect
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About the Author
Noam Cohen covered the influence of the Internet on the larger culture for the New York Times, where he wrote the Link by Link column, beginning in 2007. He lives in Brooklyn with his family. This is his first book.
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Product details
Hardcover: 224 pages
Publisher: The New Press (November 7, 2017)
Language: English
ISBN-10: 1620972107
ISBN-13: 978-1620972106
Product Dimensions:
5.8 x 1.1 x 8.3 inches
Shipping Weight: 15.2 ounces (View shipping rates and policies)
Average Customer Review:
3.4 out of 5 stars
12 customer reviews
Amazon Best Sellers Rank:
#945,396 in Books (See Top 100 in Books)
Mr. Cohen put perspective into my own writing about technology that was so missing - the lives of the founders. First of Stanford, then Silicon Valley, then the elitist culture we have today. Here is a beautifully constructed chronology of one generation's quest (1950's) to improve the human condition with machine intel leading to the next and the next generation of digital companies in it for pure profit and, more dangerously, controlling human behaviors. My highest recommendation is given.
OK - so I come at these issues from a rather opposite end of the spectrum. But, you know - something IS wrong with the internet, and Cohen is part of this early vanguard that is trying to pin down the problem and the solutions. I think the strongest parts of the book are the profiles of successful internet pioneers -- and how they essentially took over the medium from the early hacker culture that, for all its quirky characters, would never have imagined that the internet would become the pinnacle of twenty first century capitalist culture.But that's what has happened - and the question is: is that ok? Cohen is the guy waving his arms, warning us that it's only going to get worse. Our society and social structures will all become pawns in this ever expanding technological universe. Do we have the will to stop it?Now, my question is: stop what? After all, the internet is more than Facebook. In fact, I don't know a lot of people who use Facebook. And some of us have very thin relationships to Instagram, or Pinterest, or Youtube. And Google? Maybe it's not the world's greatest company, but I turn to it a thousand times a day. And many people from all walks of life with all kinds of personal and political agendas use it fairly effectively.And yet we see how the internet has polarized our country, politically. How it is used to distort reality, or impose perhaps a reality that we pretended or did not know existed.All of these things to me are mixed blessings, really.Cohen senses danger. I think we are well advised to watch these developments carefully. The world seems busier and weirder all the time. It's possible, that in some yet unfulfilled way, Cohen is sounding a warning that we ignore at our peril.
This book is well researched and very interesting and good.I got a lot out of it, and will read it again there is so much in it.
The stories about the persons mentioned in this book were fascinating and frightening at the same time
The book’s central tenet (revealed in its title) is accurate and well supported. The long detour on the early history of computer science and early AI thought leaders is a slog, however. And chapters organized around individuals slows and confuses the development of the arguments. A long form Times article would have been a better form. And lose the footnotes. We believe you.
So Silicon Valley moguls are essentially all privileged white male superegos, living the life of racism, sexism and ageism, and of course, obscene wealth. This is not news, but Noam Cohen has put together an alternate history of the computer era, bent at this angle. It makes for uncomfortable reading, meaning, it’s effective.The main locus is Stanford University, which turned itself into an industry-promoting school in the 1930s as a way of differentiating itself. It began with Hewlett-Packard, which paid off big for the university, and it has never looked back. Venture capitalists prowl the campus, hiring students, handing out checks for ideas and helping with business plans for a large piece of the action. Students quit early to go into well-funded startups. The school takes only the highest scorers, because that’s all that matters. Interviews are based on intelligence quizzes and games, not personalities or values. And the old boys’ network means once you’re in, the offers keep coming. For life. (Everyone else is over the hill by age 32).The chapters are biographies, showing the growth of greed and power and arrogance of each person. A couple of them are really quite revolting, but probably no more so than in any group of people. What Cohen posits they have in common is that their money and power make them know-it-alls, with outsized influence and voices. They try to make up for it with ill-conceived plans like Zuckerberg’s misguided donation to education in Newark, or Gates’ donations to eradicate polio – at the expense of progress against anything else. They see themselves at the front of the line because of their money, so what they say goes.Then they can spout crackpot concepts like you are your own startup of one, and the poor will be uplifted if only they had access to facebook, and India was better off as a British colony. They fling their wisdom without concern, because their success makes them right. It is not a pleasant scenario.Cohen thinks people should be uplifted by people, by actual contact and relations, and that government’s purpose is to facilitate, promote and enable such qualities of life. The moguls often felt the same way - until the first check came in.David Wineberg
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